Art of Persuasion
This challenge empowers learners to understand and apply the principles of persuasive communication. Students will design and pitch a compelling argument, developing critical thinking and communication skills through a hands-on activity.
The lesson goal is in this spark, your learner will identify key elements of persuasive language and rhetorical appeals, develop a structured argument to support a specific viewpoint and design and present a 'pitch' to persuade a target audience using creative methods.
What You Need
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Learning Guide
Step-by-step guidance. No preparation required.
- 1
Introduction5 Min
- Share a time you tried to convince someone.
- Move on when Student shares an example of attempting to persuade someone and shows curiosity about the topic.
Photo by DS stories on Pexels - 2
Explore & Plan8 Min
- Gather paper, markers, index cards, scissors.
- Choose a topic to change someone's mind about.
- Who are you trying to convince?
- Brainstorm initial arguments for your topic.
- Move on when Student has chosen a topic, gathered materials, and brainstormed initial ideas for their persuasive pitch.
- 3
Discussion6 Min
- Why know what your audience believes?
- Explain logical appeals (facts, data, reasoning).
- Explain emotional appeals (feelings, stories).
- Which appeal works best for your topic?
- Move on when Student can explain the importance of audience and identify different types of persuasive appeals (e.g., logic, emotion) in their own words.
Photo by Tima Miroshnichenko on Pexels - 4
Activity9 Min
- Design your persuasive pitch materials.
- Use paper or index cards, markers.
- Create a mini-poster, cards, or script.
- Make your message clear and convincing.
- Move on when Student has completed the physical creation of their persuasive campaign/pitch materials.
Photo by https://kaboompics.com/ on Pexels - 5
Summary2 Min
- Share one key takeaway about persuasion.
- Move on when Student shares one key takeaway about persuasion or its real-world application.
Photo by Tim Douglas on Pexels
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